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the vedika m story
Vedika M – The brand
Vedika M epitomizes chic and fun prêt couture. Our quirky designs, captured in vibrant hues, are perfectly tailored to give you a comfortable yet memorable style statement. Each garment is carefully hand painted and block printed at our in-house textile unit. We believe in a one-design-per-style philosophy, so we create limited pieces of each style to ensure that your Vedika M attire is iconically yours!
Vedika – The designer
Designer Vedika Merh, is coloring the fashion world with her whimsical prints and innovative silhouettes. After graduating from NAFA, Singapore she worked as a Fashion Stylist with Singapore Press Holdings, and honed her unique styling sensibility whilst working with Cleo, Women’s Weekly and Cosmopolitan Singapore. She then took up a Fashion Stylist post with leading online fashion store Zalora.
Eager to unleash her creative designs and prints, she returned to India and launched her own label ‘Vedika M’. The label retails at Kolkata, Mumbai, Delhi, Pune, Ahmedabad.